Compete on Analytics

At a time when companies in many industries offer similar products and use comparable technology, high-performance business processes are among the last remaining points of differentiation.

To keep ahead of the competition it is very important that you know as much as possible about your clients and prospects including what features they are using and in what sequence. This not only helps you prioritize what areas of your software you should be improving but also speaks to what your users value the most.

I highly recommend you check out products such as Amplitude ( to discover the full power of this.

© Bob Gorham Consulting 2019